The North Face
Tailored assortment for each customer
Highlighted range overlap and duplication
Calculated suggested buy quantities
Product catalogue split by customer segment
Compelling ranges tailored to each customer.
Our web-based tool split The North Face's wholesale product catalogue visually by customer segment
Cross-tab functionality based on both fixed hierarchies and product attributes quickly highlighted duplication and allowed account managers to identify gaps.
The tool suggested an assortment tailored to each customer, combined with a top-level financial plan to derive suggested buy quantities by customer and product.